Materials may be delivered by way of mail, catalogs, Internet, e-mail, telephone, or direct-response promoting. Several advantages of direct marketing include the ability to focus on a particular set of customers, measure the return on funding , and test different strategies earlier than implementing to all focused consumers. However, direct advertising may be very intrusive and a lot of shoppers could ignore makes an attempt to succeed in them.
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Burson-Marsteller has labored with Ford, Thomson Reuters, Blueair and more. The Pay tab describes typical earnings and how staff in the occupation are compensated—annual salaries, hourly wages, commissions, tips, or bonuses. Within each occupation, earnings vary by expertise, responsibility, efficiency, tenure, and geographic area.